October 19, 2021

Vermont Web Design Firm Advocates For Gender Equality In Tech Careers

BURLINGTON – Eternity, a Burlington-based web design firm, named Vermont’s Best Web Developer by Best of Business Awards consecutively since 2018, says the company couldn’t be prouder to have a 50% team of women in an industry so dominated by men.

With services that go beyond industry standards, Eternity provides its customers with industry-leading solutions for everything related to the Web.

Eternity is 50 percent owned by Mollie Lannen, who is dedicated to increasing the presence of women in tech careers.

Her goal is to create a space where women in tech can get their start and have the opportunity to grow.

Mollie and her business, as well as her life partner Mike, say they are both personally and professionally committed to building communities that empower women in their roles at Eternity.


Eternity is an award-winning web design studio based in the heart of Burlington.

The company offers services like website design, logo design, SEO, Google Ads management, social media management, branding packages and much more.

“I started Eternity in 2000 with a mission to provide top quality web design and marketing services to local businesses and nonprofits who needed them most,” said Mike Lannen.

Eternity has been around since 2000.

Mike Lannen started the business from his dorm room at Champlain College, where he was able to create independent websites for local nonprofit agencies and businesses as a full time student.

When his passion took hold, he finally left Champlain College to pursue his online career full time.

In 2008, Mollie joined Mike as part owner, which brings us to Eternity in its current form, with a crew of 9.

The Eternity team works with clients from across New England and across the country.

Mollie Lannen is an entrepreneur, graphic designer, programmer, volunteer and community activist.

Born and raised in Barre, Mollie brings passion and ambition to succeed in anything she does.

Mollie is a co-owner of Eternity and she says she couldn’t be happier leading such an amazing and award-winning team alongside her husband Mike.

In addition to being the super-mom to their two daughters Ella and Claire, Mollie enjoys gardening, being outdoors and having delicious coffee every day.

His professional career is impressive to say the least.

Mollie has been an active member of Queen City BNI in Burlington since 2016, where she is currently serving her second term as Vice President.

In addition to being a co-owner of Eternity, Mollie is also President of CW Print + Design, a women-run digital printing company that provides professional printing services to individuals and small businesses.

Embodying and embracing the leadership and representation of women in every role she fills brings joy and passion to everything she does.

Her professional background is a source of inspiration for all the women who know her and work with her.

Mollie is grateful to lead Eternity, whose team is 50 percent female, and is excited to continue leading the business forward and upward in the years to come.

In the tech world, there is a lot of work to be done when it comes to representation.

A study carried out in 2020 by the AnitaB.org institute revealed that women represent only 28.8% of jobs and technological careers.

There is no denying that women are vastly under-represented in the tech industry and it is up to the web design and tech teams to ensure that women’s skills are enhanced and their voices heard.

There is a need for change, and the only way to make real change is to actively learn how to be better and follow through on what needs to be done.

Eternity is proud to be part of this active change.

Having a staff that is strongly represented by women is a step in the right direction, and continuing to grow, evolve and elevate each other as a team is what they are proud of.

As co-owner Mollie Lannen is as motivated, knowledgeable and dedicated as any man in the industry, she is living proof that pursuing your dreams is still worth it, despite today’s societal standards.

She is the true embodiment of leadership through action.

Eternity’s representation for women in tech doesn’t stop with her leadership.

The firm is actively evolving to represent women in the industry by hiring women for other typically male roles.

In 2021, the team hit a milestone of being exactly 50/50 with the team’s gender representation.

They are firmly committed to working on projects with clients who share equal values ​​in this area of ​​representation if necessary.

“We want to see more women represented in these roles as we continue to grow. There are a lot of representational issues in this industry that need to be addressed and resolved, and it will take active listening and conscious action for real change to happen, ”said Mollie Lannen.

Visit the Eternity website and learn more about the Eternity team at eternitymarketing.com.

Source link